We’re the shearer group

We Amplify Organizational Impact.

We’re DFW’s premier, problem-solving partner. We study your organizational challenges and leverage our in-house communications, marketing, and design experts to achieve your business outcomes, amplify your mission, and accelerate your impact.

No busy work. No unnecessary meetings. No pointless deliverables.

Meet our team.

Based in the communities that we serve, no one knows the DFW social impact ecosystem like we do. So hello neighbor, let’s grab a coffee.

  • Rob Shearer

    The Strategist

    Last Sighted: Leveraging his 25 years of experience to help our clients use communications as a tool to maximize impact.

    Nemeses: The status quo, pessimists, and meetings that should have been an email.

  • Ellisa Brown

    The Thinker

    Last Sighted: Color coding a planner and brainstorming innovative solutions for organizations to reach new audiences and reengage key stakeholders.

    Nemeses: Run-on sentences, stale organizational newsletters, and unnecessary press releases.

  • Bobby Cerda

    The Designer

    Last Sighted: Creating visuals that align with our clients’ brand, goals and mission.

    Nemeses: Logos that didn't age well, poor kerning, and overthinking.

The Scientific Shearer Group Method.

Define the problem

We ask all the right questions. We study our organization, your target audiences, and the perception of your brand. You tell us what success looks like, and we chart a strategic path to the new you through facilitated discovery sessions with key stakeholders and senior leadership.

analyze the data

If you can’t measure it then you can’t improve it. So we like to measure the results. Keeping a focus on your organization’s goals, we use relevant metrics to ensure we accomplish what we set out to do.

Test the solution

This is where your ideas come to life. We leverage our team’s wide range of expertise to efficiently execute everything from day-to-day communications operations to complex campaigns and launches.

Form a hypothesis

We put on our best glasses and creative hats to design communications-based solutions to your organization’s most pressing problems.

Adjust and repeat

Last but not least, revision is everything. We support your team to keep the positive results flowing in and keep an eye out for any areas of the strategy that can be improved.